Wednesday, May 18, 2011

Lackluster weekly ads

Both Smith's and Albertson's ads this week are nothing to write home about and barely merit much discussion here on this blog.  We didn't see anything exciting or interesting at either store.  That happens sometimes.

Smith's carries over their store brand cheese at $1.66 for 8 ounces.  We generally buy the various specialty shredded cheese varieties, especially the Italian blend.  Sour cream is 88 cents.  Kroger (AKA: Smith's) has a pretty good rendition of sour cream.  The reduced fat version tastes as good as most store's full fat versions.  Sour cream has a long shelf life so that's a decent deal.  Otherwise, that's it for Smith's.

One thing you might like to know about Smith's is their day old bread cart.  You can generally find it located either by the eggs of by the orange juice or (Surprise!) over by the bakery itself.  Most of the items aren't worth a look.  However, keep an eye on that cart for the commercial sourdough products.  The fresh sourdough doesn't really come across well.   However, after it has aged a few days, the sourdough flavor comes across real well and the bread has a pleasing chewy texture that we enjoy.  It's perfect for toasting or making French sourdough toast.  We generally buy low carb bran bread from the Pocatello bakery.  Sour dough is our one full carb treat.  It's great for making paninis or dipping in  high quality olive oil.  Everything on teh day old cart is always half off.  Oddly, they put the sourdough on there a day BEFORE it goes out of code.  That's cool.

OK, what about Albertson's?  There's nothing in that ad worth buying that I can find.  I've gone back and forth through the ad four times and still haven't found anything.  Typical Albertson's, I guess.  Ever since they sold out to Supervalu, Inc. their ads continue to decline in appeal and increase in price.  Let's take their red, ywllow and orange peppers, for example.  The ad gives this item a lot of square inches of space compared to everything else.  I'm guessing it's the 3rd or 4th largest  item (space wise) inside the ad.  They are priced at a whopping TWO FIFTY EACH!  That's an astronomical price, as far as we're concerned.  WINCO is charging a mere buck twenty eight for a red pepper.  That means Albertson's is charging darn near DOUBLE for the same thing.  Amazing but true.  And Albertson's is acting like their peppers are a good deal.  Go figure--it often boggles my mind that Albertson's makes a big hoop-dee-doo over an outrageously priced item.  Maybe it's reverse psychology or something I don't understand.  A marketing ploy perhaps?

Well, not much else to chatter about this morning.  Have a great day & Many Cheers, jp

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